Nora Rifon

Professor
Phone: (517) 355-3295
Fax: (517) 432-2589
Room: 316 CAS Building
Email: rifon@msu.edu

Bio

Dr. Nora J. Rifon is a Professor in the Department of Advertising, Public Relations, and Retailing at Michigan State University. She earned her PhD in Business, and her MA and BA in Psychology. Her research interests include consumer privacy and online safety, marketing communications strategies, corporate reputation, sponsorship, and children and media.

Dr. Rifon has served on the Executive Committee and the Publications Committee of the American Academy of Advertising, and on the editorial review boards of The Journal of Advertising, The Journal of Consumer Affairs, and The Journal of Interactive Advertising.

Dr. Rifon has published her work in journals such as Communications of the ACM, New Media and Society, The Journal of Consumer Affairs, The Journal of Advertising, Advances in Consumer Research, Government Information Quarterly, The Journal of Interactive Advertising, and The International Journal of Advertising, and in the proceedings of a variety of International conferences. She has served as consultant to the State of Michigan Office of the Attorney General, private law firms, and the commercial sector.